Amada Development Services
Strategic Communications & Executive Advising
Helping Businesses
Clarify and Communicate Their Value.
Ready to align your communications with the quality of your craft? Discover how together we can transform…
Your Vision to be…
Clarified. Realized. Reimagined.
Many organizations grow faster than their messaging. The result is a brand that attracts the wrong inquiries, undersells its real value, or sounds like everyone else. The services I offer below are aimed at realigning your brand voice, messaging, and operations workflows with your customers’ experience so the right people say about you and your business: “Yes! This is the exactly who and what we have been looking for.”
Together we’ll…
What We Do and How It Helps You
Assess
Identify the Gaps & Opportunities
We evaluate your brand messaging, customer journey, communications channels, and operational touchpoints to identify what's preventing you from attracting and retaining the customers you most want to serve.
Align
Build the Roadmap
You'll receive a customized strategic plan with prioritized recommendations designed to align your messaging, customer experience, and organizational goals.
Activate
Put Your Plan Into Action
For organizations that want hands-on support, we'll help implement key recommendations and launch the initiatives that bring your strategy to life.
Testimonials
"She didn’t just help with marketing and communications—she directed the entire rebuild with clarity and conviction. That kind of honest, strategic guidance is rare. I genuinely don’t think the rebrand would have landed the way it did without her in my corner."
— Remi Rory, Founder and Coach, MNEFitcamp
“Working with Christy is an easy and effective way of making more meaningful communications with our donor and audience base. She has an intuitive sense for complex problems and solutions, and uses her immense experience and talent to portray these things in simple and compelling terms. I'm so glad WILD decided to work with her!” - Amy Lewis, Executive Director, WILD Foundation.
“Working with Christy has been incredibly valuable for me and my business. She has helped me organize my processes and systems, clarify who I serve, and help create a roadmap to grow my business. Christy has the ability to think big picture while breaking everything down into manageable, actionable steps….I would highly recommend Christy to any business owner looking to create or refine their processes and systems, gain clarity around their direction, and build a strong foundation for sustainable growth.” –Laura Neuman, CEO, Serendipity Design, VA
Hi and welcome!
I'm Christy Amada, Founder and Chief Strategist of Amada Development Services, LLC.
Throughout my two careers, first in education and later in strategic communications, I've found that the work I am most passionate about is helping organizations clarify who they are, communicate their value, and strengthen the relationships that help them thrive.
I'm a problem solver at heart. I love partnering with mission-driven businesses and nonprofits to identify opportunities for greater clarity, alignment, and growth. Whether the challenge involves a brand evolution, website and messaging strategy, stakeholder engagement, customer experience, or executive communications, I enjoy uncovering what's working, what's not, and where new opportunities may be hidden in plain sight.
My approach begins with understanding your organization—its mission, goals, audiences, and aspirations. From there, I help align your communications, messaging, and customer experience so they accurately reflect who you are today and where you're headed tomorrow.
If you're ready to clarify your value and communicate it with greater purpose and confidence, I'd love to help. I look forward to meeting you!
Warm regards,
Christy
Photo by Christy Amada. 2020. All Rights Reserved.